Create Your First Google Ads Campaign
Learn how to define, create, and launch your first Google Ads campaign. Each participant must bring their own laptop and have access to their Google account.
Limited Spots Available
About The Program
This training is designed for Marketing or Communication Managers, Communication Consultants, Employees of communication or marketing agencies with a solid foundation in digital marketing, Entrepreneurs, Business owners.
OBJECTIVES
Technical Skills
- Understand how Google Ads works
- Create your Google Ads account and master the different campaign types
- Understand bidding strategies and how to choose the right one
- Monitor your campaign KPIs and optimize performance
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Professional Skills
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Join Our Training Course
Content
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Topic 1
- Setting up your Google Ads account.
- Understanding the different Google Ads platforms.
- Exploring the various campaign formats.
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Topic 1
- Building an effective campaign structure.
- Choosing the right keywords.
- Tracking the most important KPIs.
- Common mistakes to avoid.
Language
- French.
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Price
- 390€
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Teaching Method
Point 1
This training is highly practical. Each theoretical concept is quickly followed by hands-on exercises and real-life case studies, allowing participants to apply what they learn throughout the day.
Point 2
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Point 3
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Potential
15% Grant
Companies in Luxembourg may benefit from financial support for training through national schemes. Depending on your situation, up to 15% of the training cost can be reimbursed. We can guide you through the process and provide the necessary information to help you access this support.